Off-site Social Media Optimization Services

When we discuss off-site Social Media Optimization we mean activities that we as marketers perform to promote your multi-media assets (videos, images, podcasts, etc. + submissions and syndication) and those activities we encourage users to perform on social sites (social bookmarking, tagging, recommending, rating your content). The goal of both our marketing efforts and our efforts to encourage user interaction are to increase engagement with your brand — with the ultimate result being increased conversions. Through content promotion and encouragement of user interactions, we want to drive traffic back to your website where the conversions will take place.

This is not to say that we don’t value positive brand mentions, sharing, etc. These are all valuable pieces of the bigger picture, which is to grow a positive audience for your brand and have them perform transactions with you on your site. Hand-in-hand with off-site optimization, we will also perform on-site social media optimization as part of our holistic Social Media Marketing plan.

Here’s an example of what you can expect from our off-site optimization services (these are but a few of the many content distribution and promotion options we offer):

• Positioning of your content in PRWEB’s network of thousands of bloggers, journalists and subscribers

• Submission of your press release to the top 90 press release directories

• Submission of your articles to hundreds of top article directories like E-Zine articles

• Social bookmarking on popular sites like delicious

• Promotion and distribution of your podcasts and videos to top audio and video sites

• Dialogue with individual bloggers and influencers on your behalf to promote your content.

…and many more.

ENGINE-IUS Marketing, Inc. provides a comprehensive off-site social media marketing advantage. We optimize and promote your existing web assets and can create new content on a regular basis to satisfy both your users and search engines. A very valuable additional benefit you will receive will be increased numbers of users who will be engaging with your content on social sites. We will monitor what these users say about you and recommend engagement strategies so you can reach out to key influencers.