Press Release Marketing
Helping companies gain more attention for their brand.
Boost Your Visibility
Engine-ius Marketing’s Press Release solution offers clients a promotional vehicle that can help gain more attention for their brand. No matter what the industry is, or how big or small your company is, press release marketing is capable of boosting your online visibility and brand. More specifically, Press Release marketing can help attract attention, traffic, and links. The biggest factor is that the Press Release itself has merit and provides value to readers. Specific to our overall SEO strategy, PR links also help diversify clients overall link portfolio, as do video and image links.
The Internet has revolutionized the competitive landscape for modern businesses and how they gain visibility above competitors. Traditional advertising (i.e. paper ads, radio ads, TV ads, etc.) is losing effectiveness over time, and visibility is now largely determined by who has the most optimized website for a search query. SEO is a long-term investment that differentiates a company from its competitors. In today’s tech-driven society, it is crucial for companies to focus on their online presence in order to attract consumers.
- Distribution to news outlets
- Distribution to Paid PR Sites (Buzz, Release Wire)
- Distribution to Broadcast Stations (TV & Radio)
- Syndication to Local Newspapers