online marketing agency

August 21, 2017
SEO & website design online marketing | Engine-IUS Marketing

Why You Should Have Your Digital Agency Lead Your New Site Build

While a digital marketing agency will be glad to assist you with website optimization at any point in your existing site’s evolution, working with the agency at the outset of your new site build can deliver big rewards in the form of a jumpstart to your online visibility. Let’s examine how you can get the most from your online marketing agency during your new site design. Tip #1: Instead of separate meetings with your designer and your marketing agency, conduct meetings that bring your entire website creation team together. It’s important that a holistic viewpoint prevail during the site design, so you can approach the project from a user-first focus. For example, one team member may wish to create a mega menu, where another may be envisioning vertical sliding navigation. With the entire team present, the usability pros and cons can be discussed, along with any SEO implications. This approach […]